Why We Only Use Human-Grade Ingredients

At Puppytail, we believe food should do more than just fill a bowl. It should nourish deeply, support the body, and prepare your dog for a long, happy life. That’s why every product we make is crafted with human-grade ingredients only—no fillers, no shortcuts, and nothing we wouldn’t happily eat ourselves.

The Problem With Conventional Pet Food

Many mainstream pet foods are designed with a long shelf life in mind, not your pet’s well-being. That often means including things like:

• Harsh preservatives that may irritate sensitive tummies
• Low-quality meat by-products and mystery meats
• Artificial nutrients that aren’t always easily absorbed
• Dry, bland textures that contribute to dehydration

If your dog has runny eyes, patchy skin, inconsistent digestion, or seems a little “off,” its food might be a factor. These symptoms are often signs of a diet that doesn’t support optimal health.

Why Human-Grade Ingredients Matter

We believe your dog deserves food that’s as fresh, safe, and nourishing as yours. That’s why we stick to ingredients that meet human food standards—ingredients we’d be happy to eat ourselves.

This means:

• Nutrients are bioavailable (your dog’s body can use them!)
• Digestion is smoother, leading to better energy, fewer tummy troubles, and smaller, firmer poos.
• Skin and coat health improve naturally, with no need for band-aid solutions.
• Long-term health is supported, not compromised.

In short, your dog thrives from the inside out.

The Story Behind Puppytail

Puppytail was founded by Naoko, a devoted dog mum who wanted better for her own pup after seeing the effects of poor-quality food firsthand.

She combined her passion for natural healing with the guidance of pet health experts to develop Balance Flake—our signature supplement created to restore harmony in the body and support long-term wellness.

Inspired by Nature, Guided by Science

Our formulations are grounded in real-world results and long-term well-being. Drawing from traditional food philosophies (like those rooted in Japanese healing practices) and working with natural health practitioners here in Australia, we create blends that gently and naturally bring the body back into balance.

The Results Speak for Themselves

We’ve seen the transformation in our dogs—and heard it from our customers. Things like:

• Tear stains clearing
• Coats softening
• Gut issues resolving
• That spark in their eyes returning

When we give dogs the right fuel, their bodies know exactly what to do.

Balance Flake is now available to purchase.

Give your dog the support it deserves—with real, clean, human-grade ingredients that help it thrive from the inside out.